Apple has returned to No. 1 in China's smartphone market share, and what is the ranking of Huawei and Xiaomi?
Research firm Counterpoint reported that Apple was the number one seller in the Chinese smartphone market in the fourth quarter of 2021 (October-December). Yet another survey reveals iPhone sales by model.
Apple Reaches its Highest Ever Market Share in China --Counterpoint Research
https://www.counterpointresearch.com/apple-reaches-highest-ever-market-share-china/
Apple iPhone is No. 1 in China for 6 Consecutive Weeks Now
https://www.counterpointresearch.com/apple-iphone-13-sales-no-1-china/
The smartphone sales share in the Chinese market in the fourth quarter of 2021 and the same period of the previous year announced by Counterpoint is as follows. Apple's sales share was 16%, fourth in the year-ago quarter, but in the fourth quarter of 2021, it was number one with 23%. It is the first time in six years that Apple has become the number one seller in China. Huawei, which ranked first at 23% in the same period of the previous year, dropped to sixth place at 7% in the fourth quarter of 2021.
| Manufacturer | Fourth quarter of 2021 | Fourth quarter of 2020 |
| Apple | twenty three% | 16% |
| Vivo | 19% | 18% |
| OPPO | 17% | 17% |
| Honor | 15% | 9% |
| Xiaomi | 13% | 12% |
| Huawei | 7% | twenty three% |
| Realme | 3% | 1% |
| others | Four% | Four% |
The table below shows each manufacturer's annual sales share in 2021 and 2020. Vivo has the top share of annual sales at 22%, followed by OPPO (21%) in 2nd place, Apple (16%) in 3rd place, and Xiaomi (15%) in 4th place. Huawei, which recorded an overwhelming number one position with a sales share of 31% in 2020, has dropped to a sales share of 10% in 2021.
| Manufacturer | 2021 | 2020 | Annual growth rate |
| Vivo | twenty two% | 17% | twenty one% |
| OPPO | twenty one% | 16% | 26% |
| Apple | 16% | 11% | 47% |
| Xiaomi | 15% | Ten% | 40% |
| Honor | Ten% | Ten% | 6% |
| Huawei | Ten% | 31% | -68% |
| Realme | 3% | 1% | 379% |
| others | Four% | Four% | -18% |
Below is a graph showing changes in sales of Apple (gray), Vivo (blue), and OPPO (green) from the 39th week to the 52nd week of 2021. Looking at the graph, Apple recorded the number one sales volume in the 39th week when the iPhone 13 series appeared, and although it declined after that, it has maintained the number one position with a big difference between Vivo and OPPO after the 47th week. Counterpoint research analyst Mengmeng Zhang said of Apple's breakthrough in the Chinese market: 'The iPhone 13 series was successful because it was relatively cheap at the time of its introduction, with a new camera and 5G communication capabilities. Huawei, Apple's major competitor in the premium market, faced a decline in sales as it continued to be sanctioned by the United States. '
In addition, Counterpoint reports the model-specific sales share of the iPhone 13 series in the 2021 Chinese market. According to reports, the iPhone 13 (51%) was the most sold in China in 2021, with the iPhone 13 Pro Max (23%) in second place, the iPhone 13 Pro (21%) in third place, and the iPhone in fourth place. With 13 mini (5%), the low popularity of the iPhone 13 mini, which is a small terminal, is highlighted.
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